Monday, November 19, 2007

I've argued consistently that the secret to the iPod's success is that it's an extension of iTunes. Until a company gets serious about an iTunes competitor, I see little danger to the iPod's dominance. Similarly, I haven't seen any electronic book readers to get excited about, until I realized that Amazon's Kindle ( functions like an extension of

Amazon's new ebook reader has been flooding the Internets today, and I admit, I wasn't that impressed. Its fairly ugly and not open to all content, tied instead to Amazon's DRM format.

However, it has anywhere-access to content via EVDO. Basically, you can buy books and periodicals anywhere, directly from the device. That's a major step forward for ebook readers. Furthermore, it does so from the top name in online book buying.

The Kindle, I believe, will act as an extension of Amazon. Instead of buying physical books from Amazon and getting them in a couple days, users can buy ebooks instead and get them in minutes. If Amazon can transition their customers to the Kindle, and I think they can, it could be quite a success.

CateGoogles: mobile_tech
Mood = curious


Why Amazon's Kindle should succeed


  1. Very nice article. First one I've seen that is favorable toward the Kindle. People still buy ipods even though their phone plays mp3. So I think people will buy this even though they might have something else that lets them read books

    By Blogger James A. Morman, at 11/19/2007 07:54:00 PM

  2. Hey James, I just left a comment on your blog re: Build 52 (and how to make it work). Great timing, huh?

    Yeah, the analyses of Kindle have been less than glowing so far, but I think those tunes will change once it gets in the hands of its target audience (ie, people who are not gadget lovers).

    By Blogger Unknown, at 11/19/2007 08:01:00 PM

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